About Us

About us


We do awesome things.

About Us

We are an enterprise dedicated to professional commercial and advertising materials. We focus on preparing photographic portfolios enabling you to present your facility on website, in catalogs, brochures and other media. We conduct our sessions with or without the participation of qualifield, high class models, depending on your wishes.

We work on high-end professional photographic equipment, making picture with exceptional purity and depth of color, perfect focus and brightness. Our team has extensive experience in preparing advertising materials, making photo reports of various events, as well as commercial photo shoots.

In addition we offer the production of a promotional film during the photo shoot at your facility – our video artists have experience in working on full-lenght, high-profile film productions and in creation of numerous advertising films shown on television, music videos and commercials used by businesses.

Less is more

The philosophy of Level 80/20

80/20 = Disproportionate Efficiency.
It is a globally accepted mantra that 20% of key actions deliver 80% of critical results. Commonly referred to as the ‘Pareto Principle’, it confirms that some activities are much more effective than others. The relevant question is always: ‘which are the effective 20% of your activities’?
It is therefore important to know what actions and activities to focus on.

‘One picture paints a Thousand words’
Have you yet considered what, in practice, you actually create as the image of your company? – Does your customer’s mental image of your business confirm the quality of your products and services? Does it demonstrate the energy and commitment of your entire team? Does it portray their daily efforts and commitment to customer satisfaction? …. Or – alternatively – does it require a Thousand words to try and convey this message?

Professional’s vs Amateur’s
Professionalism means the inherent skills of your company, supported by the knowledge and experience or your team. It is their joint effort to strive for perfectionism through team commitment that matters.

It is professionalism that delivers quality. Or in the words of Benjamin Franklin; “If you think knowledge is expensive – try ignorance”.

At Level 80/20 we do special things. We are effective and – in practice – we deliver improved results.

Photos Taken

Projects completed

Cups of Coffee

Clients Working

Our Team


Bartlomiej Szulczynski


Bartlomiej is an engineer who made his passion - photography - into his career. Through years of fascination and experimenting with different types of cameras and modes of photography he is now an independent professional with over 22 years of experience and a portfolio of finalized projects for brands such as Volkswagen, Audi, Makro Cash and Carry and many others.
For over 20 years Bartłomiej has been head of his own advertising agency, acquiring the necessary skill set to combine artistic excellence with highest business efficiency.
His practice centers on photography and graphics, retouching and production of commercial photography mainly in fashion and architecture.

Rafal Pijanski


Rafał is a graduate of the prestigious Film, Television and Theater School in Lódz. Since 1995 he has been professionally creating special effects for feature films and TV commercials. Rafał works as director and cameraman, specializing in post-production and 3D animation.

Michael Kopera


Michael with his large background in hospitality industry and passion for photography is our newest part of the team. He will take a good care for our Scandinavian partners in Norway, Denmark, Sweden and Island.
In his free time he loves to try new things: from board games and cooking with friends and family to extreme sports on the land and sea.

Martin Zarebski


Entrepreneur and business advisor. Investor.
For over 15 years has been running companies providing professional services for business.
His merits include foundation of Institute of Business’ Good Practices.
Educated in PR and international marketing. In practice, he consults and trains good companies, so that they could fully take all advantages of of their potential and be able to achieve outstanding results.
Martin Zarebski’s knowledge and experience in management have benefited hundreds of people
over the years.
He manages the development of Level 80/20 with passion and commitment... because „Beauty should be supported as it is created by few, and many are in need.” (Johann Wolfgang von Goethe)

Kate Marchlewska


Kate has several years experience as a team manager, with a university qualification in Commodity Science. She has proven herself to be adept at developing a quality product (upholstered furniture), and establishing ongoing quality maintenance through the production process using her positive ‘can do’ attitude. She is a good observer. She is also considered to be open minded with an aptitude for fresh ideas. Kasia applies herself to problem solving through a considered approach, not ‘the first idea is the best idea’ style of management. She enjoys good taste as well as good flavors. Her passions include; Jazz, electronic music, design (from fashion to architecture), horse riding and amateur botany.


Outdoor photography

Advertising photography is inevitable part of any advert forms. We effectively connect outdoor photography with another forms of advertising.


We are a team of the best professional artists: fashion photographer, stylists, designers, makeup artists and image editor. Our agency specializes in wedding fashion.


Level 80/20 produces high quality images for commercial advertising purposes. When it comes to selling product – the right image is the most important.


Whether you need a TV commerical, a branding video for the web or a complete video campaign solution – Level 80/20 specializes in all sorts of video production services.


We know best that architecture is re-invented on the site as an advertising metaphor, where astonishment and fiction surpass reality.


As a full-service advertising agency, we are equipped to serve our clients in all aspects of​ ​advertising​ ​m​​ateria​ls: ​​graphic design, websites development, printing materials, etc.

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Our clients